Jul 15, 20222 min readWhat’s The Minimum Spend Recommended For Programmatic Advertising?As digital marketers, we often get asked by clients what we recommend they should spend.
Jun 17, 20222 min read1st vs. 3rd Party DataThere are two main types of data that can be utilized when setting up audiences for programmatic advertising. The most reliable and...
May 19, 20222 min readThe Importance of KPIs in Data MeasurementFor any campaign to be effective, you must establish well-defined goals - key performance indicators.
Mar 8, 20222 min readIs Programmatic Advertising The Future Of The Industry? Digital media is an ever-changing space, and programmatic buying is at the heart of it!