Adomotive – A DSP That Delivers Results

Adomotive is the engine behind digital results. With our official launch in 2021, Adomotive is an agency trading desk that leverages software to buy media directly from sellers. This expedites the process and brings greater success as it cuts out the traditional process of negotiations, requests for proposals, and more.

Adomotive’s selling points of transparency, fairness, and performance set the company ahead of competitors in the way we purchase media. Adomotive is committed to delivering results to bring the most success for our clients.

In connection with Hoffmann Murtaugh, Shea Murtaugh had the vision to start an agency trading desk to provide transparent, efficient, and effective media buying at scale for clients and prospective clients. At the end of 2020, Shea launched the company, which has since run 120 million impressions across various tactics.

Our Services & Areas Of Expertise

Adomotive offers Digital Ad Buying at scale. Programmatic advertising is at the foundation of every client campaign and their digital success. We deliver results for companies/brands across many different industries, and clients span both B2B and B2C verticals across a variety of industry sectors, including financial, QSR, education, human resources, payroll, and public utilities.

Adomotive targets audiences and meets them exactly where they are at any given time using a variety of tactics including display (banners), native, mobile (app & mobile web), video, OTT, and audio.

Our Success Depends On Your Success

How does Adomotive know a client’s campaign was successful? Much like our clients, success looks different depending on each client’s unique, strategic objective. For example, our clients in the quick food service industry might have specific key performance indicators (KPIs) that guide a campaign and its measurement for success. Other clients might have KPIs that aren’t as tactile or easily quantifiable, such as a campaign for brand awareness or brand perception. Like the campaigns themselves, Adomotive prioritizes the individual goals of each client. Success does not look the same for any two programmatic advertising campaigns, and Adomotive recognizes that differentiation while leveraging the strategic, targeted approach we take in our client work.

For most of our clients, programmatic advertising is a new approach to media buying. For others that have programmatic advertising experience, Adomotive works to outperform benchmarks from previous campaigns on other platforms.

The process of delivering the right impression to the right audience at the right time speaks for itself. The DSP platforms used at Adomotive do all the heavy lifting to drive campaign success. Targeting specific audiences and conducting research on those audiences provides the DSP with the information necessary to deliver impressions at the most effective time.

What Makes This Trading Desk The Brand It Is Today?

At its core, Adomotive strives to be as transparent as possible, ensuring to simultaneously operate a professional business model. As an agency trading desk, we value efficiency and safety and can deliver just that by launching native, mobile, display campaigns at scale quickly.

What is the one word that describes the team and services at Adomotive? Dynamic. Adomotive can deliver results across a variety of tactics and most times, more efficiently. Purchasing media through a DSP has become more prevalent as the landscape shifts, and Adomotive has adapted well to the changes. Adomotive is skilled in many facets of the media buying and advertising industries, thus opening the company up to even more opportunities and greater success for its clients.

Our commitment to clients and the ever-changing media landscape sets Adomotive a step ahead of industry competitors. Staying at the forefront of trends and media landscape forecasts, the agency trading desk is working constantly to grow the Adomotive brand and continue to deliver digital results using the most effective, up-to-date campaign strategies and media buying platforms.

How do you start working with Adomotive? You simply RFP us for your next campaign. Just email info@adomotive.com with your campaign parameters. We will respond within 24 hours.